LOCATION: Palm Desert, CA
CLIENT: Dermalectives Skin Care Products
SIZE: 2,000 SQ FT
Reajunir Black Caviar is a prototype retail store for a start-up luxury dermatological products company that has had a successful online business and wants to expand to brick-and-mortar locations. The deep surface that defines the interior environment of the retail space is continuous, forming the walls and ceiling defined entirely with cabinetry and mill work. The ceiling and wall surface reveals its thickness in the shelving system where gaps between the horizontal shelves allow view into the depth of the system and provide the opportunity to cut deeply into the shelves to create individual spaces for people to sit and receive product demonstrations – demo stations.